A wedge issue is a social or political issue, often of a divisive or otherwise controversial nature, which splits apart or creates a "wedge" in the support base of one political group. Wedge issues can be advertised, publicly aired, and otherwise emphasized by an opposing political group, in an attempt to weaken the unity of the divided group, or to entice voters in the divided group to give their support to the opposing group. The use of wedge issues gives rise to wedge politics. Wedge issues are also known as hot button or third rail issues.
Wedge politics are the key to understanding the behavior of both candidates and voters during political campaigns. Among the voters most likely to be responsive to campaign information are those with conflicting predispositions—partisans who disagree with their party on a policy issue. For these cross-pressured partisans, campaign messages from the opposition can be persuasive if they are focused on the incongruent issue. Politicians look for wedge issues to emphasize in the campaign so that they can exploit the very tensions that create the opportunity for campaigns to “matter.” We argue that recent changes in the amount and type of information available about the mass public has increased the use of wedge politics and contributed to more fragmented and polarized issue agendas as candidates now micro-target different issue messages to different groups of voters in an effort to win over cross-pressured swing voters.[1]
Political parties are usually fairly diverse groups though they will always try to project a united front. A wedge issue may often be a point of internal dissent within the opposing party, which that party tries to suppress or ignore talking about because it divides "the base." Such issues are typically a cultural or populist issue, relating to matters such as crime, national security, sexuality (e.g. gay marriage), or race. Another party may exploit this dissent by publicly supporting the issue, and in effect align itself with the dissenting faction of the opposing party. A wedge issue, when wielded against another party, is intended to bring about such things as:
To prevent these three consequences from occurring, the opposing party may attempt to take a "pragmatic" stand and officially endorse the views of its minority faction. However, this can lead to the defection of supporters of the opposing party's majority faction to a third party, should they lose the debate.
In Australia, "wedge politics" may sometimes be known as dog whistle politics, due to the practice of selective targeting so that only certain people will hear the message being pitched.
A case study of the use of wedge issues in practice comes from the 2001 federal election campaign in Australia. In early and mid-2001, a great deal of public attention was focused on boat people (asylum seekers arriving on unauthorised vessels), there having been several widely publicised landings of hundreds of people. On August 24, 2001, a ship illegally bearing 460 such people became distressed, and its passengers were picked up by the Norwegian cargo vessel MV Tampa.
The governing Liberal Party of Australia took the opportunity to appear tough on asylum seekers. The opposition Australian Labor Party (ALP) had a slight majority of people strongly favouring more sympathetic treatment, and was hence perceived as internally split. This provoked a fierce debate within the ALP on the relative merits of siding with national opinion (in favour of the Government's actions) or standing on party principle (opposing). But with over 90% of some television polls supporting the government's stance, the leader of the ALP Kim Beazley chose to silence the majority and agree to the tougher policy—though it ended up opposing certain elements of proposed legislation, which the Liberal Party blasted as "weak on border security".
The damage was done, with the party appearing inconsistent and divided. The Liberal Party campaigned largely on a platform of border security and increased its support at the federal election that November despite being the incumbent. Some who would typically vote Labor voted instead for the Greens and the Democrats in protest against what they saw as the ALP's complicity.
It later emerged that the controversial campaign strategists Lynton Crosby and Mark Textor had an active role in making the Tampa incident a wedge issue for Howard to exploit.[2]
Both the Republican and Democratic parties have been accused of using social issues as wedge issues to divide the opposing voting base. For example, some Republican strategists have hoped that African Americans, a traditionally Democratic voting bloc, yet also one that possesses some of the most conservative views on matters of homosexuality, may be more inclined to vote for the Republican Party because of their opposition to gay marriage. Likewise, Democratic strategists have hoped that the issue of stem cell research could be used as a wedge issue against the right, since some Republicans support the research while others are morally opposed to the use of embryonic cells in research.
Reform of the laws regarding illegal immigration to the United States operated as a wedge issue in 2007. Some Republican legislators, with the backing of President George W. Bush, sought to address the dual issues of ongoing illegal immigration to the United States and the illegal status of an estimated 12 million people currently living in America. Other Republicans bitterly opposed any "amnesty" for illegal immigrants, out of fear that their constituents were unsupportive of immigration reform. Some Democrats pitched in to keep the issue alive as they recognized the issue was deeply dividing the Republican party between advocates of reform and advocates of the status quo. The result was a bitter division in Republican ranks and a stalled bill in Congress; columnist Peggy Noonan wrote in January 2008 that President Bush had "destroyed the Republican Party, by which I mean he sundered it, broke its constituent pieces apart and set them against each other", by pushing immigration reform, as well as other wedge issues for the Republicans.